Digital Marketing & Search Engine Optimization (SEO)

The proposed program duration is 1 month. The course targets the candidates who are looking to promote either their own businesses in the online space or for some placement in a company for its online promotion.

At the end of this course, students will be able to demonstrate the following competencies:

·      Digital Marketing Overview

·      Website Planning & Creation

·      Search Engine Optimization (SEO)

·      Lead Generation for Business

·      PPC Advertising Google AdWords

·      Google Analytics

·      Online Display Advertising

·      Ecommerce Marketing

·      Content Marketing

·      Online Reputation Management

·      Affiliate Marketing

·      Social Media Marketing

·      Creating Digital Marketing Strategy

·      How to Grab Freelancing Projects?